Our blonde-enhancing purple shampoo neutralizes brassiness and enhances tone for brighter, cooler hair. Formulated with highly-concentrated violet pigments and orchid flower that counteract yellow and brassy tones while nourishing kukui nut oil moisturizes, smooths and adds brilliant shine. Developed for blonde, lightened, and grey hair.

• Dermatologist Tested
• Cruelty-Free
• Paraben-Free
• Gluten-Free
• Vegan

Net. wt: 14.0 fl oz / 414 mL